Facebook Testing New Sponsored Pages Ad Unit

This just appeared in my NewsFeed this afternoon, check it out….

New Facebook Ad Unit

Normally there’s a healthy crop of ads on the typical News Feed, but today this new unit for “Pages You Might Like” appeared. Inside of the News Feed view are three page icons, laid out three across. With new rules about ad sizing and amount of text allowed in them, along with the increased amount of activity in the News Feed by marketers in general, my thought is that this new ad unit is designed to offer a more affordable but still prime spot inside the News Feed for smaller businesses.

Screen Shot 2013-01-18 at 3.04.22 PM

Have you seen these ads yet? Have you been offered to create an ad like this?

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2 thoughts on “Facebook Testing New Sponsored Pages Ad Unit

  1. I haven’t been offered that ad specifically. But I did get a call from Facebook yesterday asking if I had any questions about placing paid advertising. One of the first real contacts I have had with Facebook. Ever.

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