Instagram drives 2.5MM+ Brand Interactions During New York Fashion Week

New York Fashion Week has taken center stage in recent years as a way to give fashion and luxury brands a chance to shine around hundreds of events throughout New York City in February.

This year, Instagram was at the center of the runway with marketers giving their audiences exclusive access to your average Jane through photos and 15 second video clips.

Social Curation and Analytics company Curalate used their technology to measure data from NYFW related hashtags on Twitter and Instagram and discovered that nearly 100,000 New York Fashion Week related photos were shared by more than 33,000 unique Instagram users.

Read more on Social Fresh.

 

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