Nick on the Nazareth University Changemaker Podcast

January 30, 2025
January 30, 2025 Nick Cicero

I started college at Nazareth University as a trumpet-playing music major. My world was rehearsals, performances, and sheet music. I had no business background, no tech experience, no startup dreams.

But then something unexpected happened.

💡 Social media was exploding—Facebook, Twitter, YouTube.

Most people just used these platforms. I became obsessed with how they worked.
I didn’t just see content—I saw patterns, behaviors, opportunities.

❓ Why do some videos go viral while others flop?
❓ Why are some creators amassing huge followings while others struggle?
❓ And why isn’t anyone measuring this?

That curiosity completely changed my life.

I didn’t wait for a class to teach me. I didn’t ask for permission.
I started learning, experimenting, building.

And that’s what being a changemaker is all about.

What Actually Makes a Changemaker?

It’s NOT just having a great idea.
A lot of people have the same great ideas.

The difference? Execution.

💡 Changemakers don’t wait—they act.
💡 They don’t ask for permission—they figure it out.
💡 They don’t get stuck on setbacks—they keep moving forward.

That’s how I went from a music major to building analytics tools for the biggest media companies, sports teams, and brands.

I built Delmondo, one of the first social video analytics platforms.

🔥 We launched the first branded Snapchat series with Marriott Rewards.
🔥 We helped Oprah bring the first Instagram video to TV.
🔥 We built TikTok analytics before brands even realized they needed them.

Eventually, Delmondo was acquired by Conviva, and I kept building.

Full Circle Moment: The Nazareth Changemakers Podcast 🎙️

Now, Nazareth University is celebrating 100 years of developing leaders and changemakers.

So when President Beth Paul invited me on the Changemakers Podcast, I knew I had to say yes. Because Nazareth changed my life—not just through education, but by teaching me how to think differently.

🔹 President Paul on Changemakers:
“Nazareth was founded by people who saw the world’s needs, imagined new possibilities, and took action.”

🔹 My take:
“A lot of people have big ideas. But changemakers execute. They block out the noise, focus on the goal, and make things happen.“

🎧 Listen to our full conversation here: Podcast Link